Bruno Mars Signs Global Publishing Partnership With Avex Music

Bruno Mars has signed a global music publishing administration partnership with Avex Music Group.

The new deal will begin once Mars completes his current contract with BMG/Warner Chappell this summer.

“Bruno Mars is one of the most culturally impactful songwriters of his generation,” Katsumi Kuroiwa, CEO of Avex Inc., said in a statement. “We are honored to partner with him and support his future works.”

Brandon Silverstein, CEO of Avex Music Group, added, “We are thrilled to welcome Bruno to Avex and look forward to supporting his incredible songs.”

In February, Mars released his fourth album, The Romantic, which marked his first solo album since 2016. The record debuted atop the Billboard 200, while lead single “I Just Might” rebounded to No. 1 on the Hot 100 in the same tracking week — the single, released Jan. 9, became Mars’ first to debut atop the chart.

Similarly, The Romantic became his first album to debut atop the Billboard 200; Mars’ second album, Unorthodox Jukebox, is his only other project that reached the summit, climbing to No. 1 nearly three months after it arrived.

The Romantic arrived on the heels of two mega-hits for Mars: “Die With a Smile” with Lady Gaga and “APT.” with Rosé.

While speaking with Billboard in December for a cover conversation with Rosé, Mars teased that the pair have another song they worked on together. “I won’t say the title… We’re just trying to figure out when, or how,” he teased at the time. Considering it didn’t make The Romantic, fans are left waiting a while longer.

In the same conversation, Mars reflected on the key to longevity in the music business. “We’re in the songwriting business and it’s not easy,” he said. “It’s not easy to write a song that’s got the thing. But you can’t forget that it’s not going to happen everyday — you just got to be an antenna and be ready when it does. And that’s it. There’s no shortcut… And good luck, because it’s almost impossible. That’s the hardest thing to do in our line of work: to be able to hit some kind of frequency that means something to people.”